Experiential marketing is a strategy that engages consumers using branded experiences. The idea is to create a memorable impact on the consumer and will inspire them to share with their friends both online and offline.





The team at Liven It Up Events believes that the impact an event can have on someone can be long lasting if the experience is not only planned and executed well, but creates an emotional response by the attendee.

By creating an experience that evokes emotion and integrating a brand into that experience, the person who is experiencing that event will have a long lasting remembrance of that brand.





First, we learn what you are trying to achieve? What's the goal?

Then, we get to know the brand. Learn what the culture is, and how that is integrated into products or the services you offer.

We brainstorm and present ideas on how to create a unique experience. You hone in on one and we refine it.

We produce it. Using our production team to build the event from the ground up, integrating social media strategies, and execute a successful event.

The event concludes and you continue to see the results.

Task: Client asked us to help craft a holiday celebration for their employees and their best clients.

Research: Discovered that year, the company hit a milestone and expanded into doing business in China, Brazil and in various parts of South Africa.

Concept: Create a global passport, taking the guests on a journey around the world.

Event Unfolded: